Atlanta · October 23, 2026 · 12 to 4 PM
Positioned
for Power
On Purpose, By Design. Fifty-five seats. One private estate. A room that does not assemble anywhere else.
What this is
A four-hour intensive on positioning, on purpose.
Positioned for Power is a private, four-hour intensive on positioning at the level you already operate. Not how to get noticed. How to decide what you are known for, and what that commands.
Fifty-five seats in a private Atlanta estate, capped deliberately. This is where positioning stops being a concept and starts being the thing that opens the door.
The Curriculum
Six modules. Four hours.
Three teaching segments, one working session, and a closing panel. Four hours is a constraint, not a compromise.
Segment One
Who You Are
01. The Power of Position
What positioning actually means, why performance alone does not determine how you are valued, and how perception sets your price before you say a word.
02. Your Story Is Your Strategy
Turning the specifics of how you got here into the thing no competitor can replicate.
Segment Two
How You Show Up
03. Purpose as the Blueprint
Getting clear on the why behind your brand so every move compounds instead of scattering.
04. Building Brand Gravity
The visual, verbal and digital signals that set your value before a conversation begins.
Segment Three
Where You Go
05. Getting in the Room
Choosing which rooms are worth your time, and showing up in a way that gets you repeated when you are not there.
06. Sustaining the Position
How to protect and compound your positioning once it is set, so this is a lasting shift, not a one-time moment.
Positioning is the difference between being successful and being the standard.
The room, by positioning
Fifty-five seats, every one of them reviewed. Confirmed so far: a senior vice president at a national bank. A senior executive at a major entertainment network. A senior practicing attorney. An art dealer. The owner of the estate hosting us. Alongside founders, operators and creatives who each committed to be here, which is its own filter. No walk-ups. No badge scanners. No cold floor traffic.
The Other Side of the Door
The day closes with three people from that guest list on stage, in conversation about what changed when their positioning did. Not a keynote. A candid panel with the people who spent the afternoon sitting next to you.
When the room closes, the estate stays open
One hundred guests, including partners' invited guests and plus ones. The people you spent four hours with, plus the people they brought.
How the day runs
- Arrival by private shuttle. The address is released 72 hours out, and the shuttle is the only route in.
- Arrival lunch at assigned tables as the room fills.
- Four hours. Three teaching segments, one working session, one closing panel.
- A printed workbook that goes home with you.
- Professional photography and video throughout.
- The mixer, at the same estate, when the room closes.
The investment
$1,500 per seat.
Fifty-five seats, capped deliberately. Admission is reviewed.
Seats close October 1, 2026. The address is released 72 hours out.
Secure Your SeatThree cities
Atlanta first. Then Houston. Then Harlem.
Atlanta is capped and closes October 1. Houston and Harlem follow on the same format.
Your host
Daphane Handy
Founder of BXD USA and CEO of MTM Network. Created and hosted by Daphane Handy, whose client work spans Emmy Award winning artists, CNN contributors, Forbes recognized entrepreneurs, Disney talent and Congressional campaigns.
Positioned for Power is the room where positioning stops being a byproduct of your work and becomes something you direct.
Sponsorship
You are not buying reach. You are buying the room.
One brand per category at the top two tiers. Category exclusivity is held in the order it is claimed.
Title Partner
$15,000
One available · Category exclusive
Presenting Partner
$7,500
Two available · Category exclusive
Experience Partner
$3,500
Four available
Access Partner
$1,500
Open
Stay in the loop
Atlanta is capped. Houston and Harlem open next.
Drop your email and you will be first to know when the next city opens.